In the year 2006-2007,
Aarohi added a niche product called the ‘Apricot
Scrub Soap’ to its line of natural cosmetics.
Currently, the soap is being marketed in two fragrances,
Rosemary and Geranium, and plans are afoot to add
more such exotic fragrances.
The initial test marketing was successful and sale
to the tune of Rs 64, 000 was made by the venture.
Increasing demand nationally as well as internationally
is bound to see further growth in this venture.
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